The Good Growth Company
Can you design a business to do good?
Could doing good be a business?
These two questions are at the heart of the Good Growth Company - our mission is to design and build not just a 'sustainable' business, but a business that is truly regenerative:
Good Growth is a business system to restore nature. Every aspect of the business is designed to revive the environment back to health - to put back what has been taken out.
The system is refined through live commercial pilots that integrate ecosystem restoration in Mongolia, Patagonia and Cambodia with a manufacturing cluster in the South of Scotland.
Good Growth hardwires regenerative development into value chains by designing the entire chain from the ecosystem out, not the market in. This small change turns conventional business systems and orthodoxy on its head, and brings regenerative development, its costs and its brand benefits, into the heart of the business model.